جاري التحميل
يكتب...
بحث
 
+

Marketing Manager (UAE) Babyshop

بواسطة Abu Dhabi University
دبي دبي >
وظائف شاغرة وظائف شاغرة >
تسويق و إعلان تسويق و إعلان >
مدير تسويق مدير تسويق >
التفاصيل
https://dbzstatic-a.akamaihd.net/.dist_a901fc9c85469d54b6f174ed27b081c6e94e86e5/ 9521184

التفاصيل: نُشِر بتاريخ: 14 ديسمبر 2017

  • اسم الشركة: Abu Dhabi University
  • نوع التوظيف: دوام كامل
  • الراتب الشهري: غير محدد درهم
  • المهنة: مدير تسويق
  • الحد الأدنى من خبرة العمل: 0 - 1 سنة
  • الحد الأدنى من مستوى التعليم: غير محدد
  • صاحب الإعلان: صاحب العمل
  • المستوى المهني: مدير

الوصف:

Job Description

Budgeting and Planning
Prepare and get management signoff on the annual marketing budget for the territory in coordination with the concept marketing team
Manage the territory's marketing budget. Provide feedback to the concept marketing team on approving key marketing expenditure
Review the budget at regular intervals and appraise the management on quality and quantum of utilization. Update the Concept marketing team on the brand budget utilization

Territory Branding
Build and Enhance the Group's image in the territory also for the respective brands
Maintain relationships with agencies and vendors at the territory level for efficient execution of branding exercises
Ensure that the entire corporate/ concept brand building strategies/exercise are implemented consistently across all stores
Loyalty/Promotion Activities
Develop the Annual Marketing Calendar in consultation with the concept marketing teams
Execute the budgeted Events & promotions
Liaise with the external agencies to design and develop forthcoming events and promotions material and ensure timely dispatch of the same to enable execution at the store level. In case of a brand then liaise with the Concept Marketing team
Develop and implement new channels for communication with the customers
Manage the loyalty program in all facets to ensure increase in the perception level of the program in the territory
Manage and implement the direct marketing initiatives of the concept by communicating directly to customers via mailers, brochures etc.
Manage partnership with other companies in territory for promotion exercises to increase footfalls in outlets
Campaign & Media Planning
Coordinate with the Concept Marketing team for seasonal campaigns for each brand
Follow through the media advertising maintained with the agency
Coordinate for the photo-shoot with the advertisement agency
Review the effectiveness of advertisement promos and take corrective actions
Market Research
Partner with Concept and Corporate Marketing for periodic market research to study the customer profile / preferences and buying patterns
Partner with Concept and Corporate Marketing for periodic market research to study the effectiveness of the media campaign by evaluating the return on investment from the campaign

Other Marketing Activities
Coordinate with other outside agencies in consultation with Concept and Corporate Marketing for order placements and printing needs, shopping bags, stickers, .flyers, and other sales material
Manage and responsible for Cross Promotion (i.e. Banks, Airline) in the territory
Coordinate with Public relation agencies for PR and media coverage in consultation with Concept Marketing team and Group’s Corporate communication & PR
People Management
Manage and support recruitment
Monitor staff welfare and facilitate complaint resolution
Set KRA's for direct reports and conduct performance appraisal
Oversee staff deployment and drive motivation levels of the direct reportees

Skills

Agency Management
Brand Management
Budgeting and Costing
Media Knowledge
Consumer / Market Research Methodologies
Local Market Retail Scenario Understanding
Media Planning
Resource Management
People Management
Communication and Presentation Skills

Job Details

Job Location: Dubai, UAE
Company Industry: Retail/Wholesale
Requirements : Employer (Private Sector)
Job Role: Support Services
Manages Others: Yes
Number of Vacancies: 1

Preferred Candidate

Career Level: Management
Years of Experience: Min: 8 Max: 10
Residence Location: Dubai, United Arab Emirates
Degree: Master's degree

Company Profile

One-stop shop for all your children's needs

Babyshop is a concept store specializing in toys, fashion clothing, baby basics, nursery furniture and much more for newborn babies, toddlers and children up to 16 years. Babyshop has revolutionized retailing for children and mothers by understanding the needs of this group and delivering products and services in a pleasant, fun environment.

The chain's international brands includes Lee Cooper, Barbie, Disney, Graco, Ferrari (cycles and car seat), Maclaren (car seats), Maui & Sons, Fisher Price, Little Tikes, Peg Perego and several others. It also has its own in-house brands: Juniors, Giggles and Gear. Babyshop sources products from the best manufacturing units all over the world, making sure at all times to uphold the quality value of its brand far above competition and expectation.

انشره مع الأصدقاء

 
الموقع غير محدد